“Street signs have been popping up in Lower Manhattan and Williamsburg aimed at spreading happiness.
Artist Killy Kilford and volunteers installed 200 of the upbeat messages on poles underneath official city street signs.
The project aims to measure happiness using surveys and social media.
The movement would also like to see the creation of a new city agency.
“We should have a department of well-being. We got a Department of Transportation. And you’ll see that at the bottom of every street sign. It say’s department of well-being,” Kilford said.
“They’re so fun. I’d love to see this as opposed to a stop sign. Like as opposed to a red light, right?” said one New Yorker.
“I honestly don’t think that they’re going to do much. Cause no one really looks at signs, especially when it’s cold,” said another New Yorker.
Kilford hopes his project will become the model for other cities to create departments of well-being.”
Images of the signs — designed to counteract the negativity of current street signs (e.g., “Wrong Way” and “No Parking”) — are attached.
Kilford is a successful musician who “paints music”.
And now does upbeat signage.